Hotwire.com - Wikipedia

Hotwire is a travel website that offers airline tickets, hotel rooms, rental cars, and vacation packages. It operates by selling off unsold travel inventory ... Hotwire.com FromWikipedia,thefreeencyclopedia Jumptonavigation Jumptosearch Travelbookingwebsite HotwireTypeSubsidiaryFounded2000;22 yearsago (2000)FoundersKarlPetersonEricGrosseGreggBrockwaySpencerRascoffAmericanAirlinesNorthwestAirlinesContinentalAirlinesAmericaWestAirlinesUnitedAirlinesHeadquartersSanFrancisco,California,UnitedStatesProductsAirlinetravelCarrentalservicesHotelreservationVacationpackagesRevenueUS$35million(2018)Numberofemployees300+ParentExpediaGroupWebsitewww.hotwire.com Hotwireisatravelwebsitethatoffersairlinetickets,hotelrooms,rentalcars,andvacationpackages.Itoperatesbysellingoffunsoldtravelinventoryatdiscountedprices.ThecompanyisheadquarteredinSanFrancisco,CA,Hotwire,Inc.isanoperatingcompanyoftheExpediaGroup,whichalsooperatesthewebsiteClassicVacations,Expedia,Hotels.com,Orbitz,TravelocityandEgencia.[1][2] Contents 1History 2Companyaffairs 2.1Leadership 2.2Customerandrevenuestructure 2.3Products 3Operations 4Awards 5Seealso 6References 7Externallinks History[edit] Hotwirewaslaunchedin2000,byKarlPeterson,EricGrosse,GreggBrockway,andSpencerRascoff.InitialfundingcamebyfoundingpartnerTexasPacificGroup(TPG),aleadingprivateequityfirmthatKarlPetersonusedtoworkfor,thatinvestedaninitial$75millionintoHotwire.[3]Hotwirefirstofferedticketsfromsixmajorairlines,thatalsoinvestedintoHotwire'slaunch:American,Northwest(nowDelta),Continental(nowUnited),AmericaWest(nowAmerican),United,andUSAirways(nowAmerican).[4][5]Priortoitsformallaunch,HotwirewascodenamedPurpleDemon.[6] InSeptember2003,IAC/InterActiveCorpannounceditsacquisitionofHotwire.comfor$663million.[7]In2004,aninternetresearchfirmestimatedthatthroughcross-advertisingbetweenHotwireandExpedia,IACwasabletoreachatotalofanadditional1.5millionuniquevisitorstobothwebsitesmonthly.[8] Hotwirefirstlaunchedwithopaqueairlinetickets.Thecompanystartedsellingopaquehotelandrentalcarsafewmonthslater.[citationneeded]Packageofferingsstartedin2003.In2004,Hotwirebegantoofferselectretailtravelproducts.InJune2007,Hotwireremovedallairfarebookingfees.[citationneeded] Companyaffairs[edit] Leadership[edit] HenrikKjellberg,2014 KarlPeterson,oneofHotwire'sfourfoundingmembers,servedasHotwire'sfirstCEO.In2006,HotwirewasoverseenbyFounderandCFO(2004-2006)EricGrosse.InJanuary2009,EricGrossebecamePresidentofExpediaWorldwideandClemBasontookoverasPresidentoftheHotwireGroup.[9][10]In2013ClemleftthecompanyandHenrikKjellbergbecamePresidentofhotwire.com,afterjoiningfromExpediaAffiliateNetwork,alsoasPresident. HotwireismanagedbypresidentNehaParikh.[11] HotwireoperateswithoneGeneralManagerandsixVicePresidentsonitsmanagementteam.Hotwirebeganwith4employees,andthengrewto80withinmonths.Currently,Hotwirehasover300employees. Customerandrevenuestructure[edit] Asof2019,thecompanyreportedmorethan9.5millionuniquevisitorsand91millionpageviewspermonth,withamainaudience(60%)aged25-54yearsoldand52%ofvisitorsbeingmale.[12]In2019,Hotwire'sexpectedrevenuewasUS$35million.[13]AsasubsidiarybrandoftheExpediaGroup,revenuesforHotwirehavenotbeenindependentlypublished.[14] Products[edit] Hotwire'sproductsarebasedononlinetrafficandfeaturethemaincategoriesairlinetravel,carrentalservices,hotelreservationandvacationpackages.[15] Operations[edit] Whenhotelrooms,airlineseats,orrentalcarsgounsold,theyarefilledbytravelcompaniesthroughcompanieslikeHotwire.Hotwiredoesnotidentifytheparticipatingcompaniesuntilafterthepurchaserhaspaidsoasnottodirectlycompetewithregularretailsalesofthetravelpartners.Thissalesmodelisknownasan"opaque".AccordingtotheHotwirewebsite,theydealwithbrand-nametravelcompaniesexclusively.ThisstrategyallowsHotwirepartnerstoclearouttheirsupplyandsellinventorythatwouldotherwisegounsold.Hotwirerevealsthepricesandthetraveldatesofalltheirproductsupfrontanddoesnotsellviaa"bidding"or"auction"model.HotwirealsooffersasetofopentravelAPIsthatcanbeusedintravelapplications. Awards[edit] In2007,J.D.PowerandAssociatesIndependentTravelWebSiteSatisfactionStudySMrecognizedHotwireforranking"HighestinCustomerSatisfactionforIndependentTravelWebSites"forthesecondyearinarow.[16]In2014,thecompanyreceivedTravelWeekly'sSilverMagellanAwardfortheirmobileapp.[17] Seealso[edit] Expedia.com References[edit] ^Rosenbloom,Stephanie(2015-02-25)."BookingFlightsandHotels:OnlineAgentsorDirect?".TheNewYorkTimes.ISSN 0362-4331.Retrieved2019-02-21. ^"WashingtonPost:Thefrugaltraveler'sessentiallistofbudgettravelhacks". ^"HotwireLaunchtoProvideYetAnotherWaytoOffloadCheapInventory".WorldAirlineNews.September8,2000.Archivedfromtheoriginalon2006-03-13. ^Wade,Betsy(2000-11-12)."TRAVELADVISORY;NewWebSiteOffersDiscountson6Airlines".TheNewYorkTimes.ISSN 0362-4331.Retrieved2019-02-19. ^Schaal,Dennis(2016)."TheDefinitiveoralhistoryofonlinetravel".Skift.Retrieved15June2016. ^"CanpurpledemonavoidOrbitzerrors?".Elliott.org.July5,2000.ArchivedfromtheoriginalonJune24,2018.RetrievedMarch11,2008. ^Journal,JuliaAngwinStaffReporterofTheWallStreet."InterActiveCorptoBuyHotwire,AsOnline-TravelPushContinues".WSJ.Retrieved2019-02-19. ^Tedeschi,Bob(2004-07-05)."E-CommerceReport;InterActiveCorpisfindingwaystocross-promoteitspropertiesandincreaseitscustomerbase".TheNewYorkTimes.ISSN 0362-4331.Retrieved2019-02-19. ^"ClemBasonpressrelease".Archivedfromtheoriginalon2009-03-01. ^"Managementteam".Hotwire.ArchivedfromtheoriginalonJuly5,2009. ^"NehaParikh".ExpediaGroup.Retrieved2019-08-30. ^"Hotwire:ExpediaMediaSolutions".advertising.expedia.com.Retrieved2019-02-19. ^"HotwireCompetitors,RevenueandEmployees-OwlerCompanyProfile".Owler.Retrieved2019-08-30. ^"ExpediaGroupReportsFourthQuarterandFullYear2018Results". ^"HotwireTravelProductsRulesandRestrictions".Hotwire.com.Retrieved2019-08-30. ^"J.D.PowerandAssociatesRanksHotwire.ccTopTravelSiteforSecondConsecutiveYear".MSNMoney.Retrieved2008-01-23.[permanentdeadlink] ^"TravelWeeklyMagellanAwards".TravelWeeklyMagellanAwards.Retrieved2019-08-13. Externallinks[edit] WikimediaCommonshasmediarelatedtoHotwire.com. Officialwebsite vteExpediaGroupPeople BarryDiller(ChairmanoftheBoard) Subsidiaries,Brands,andDivisionsCurrent Expedia ExpediaCruises Hotels.com Hotwire.com trivago Wotif Travelocity Orbitz Pillow Vrbo Former Tripadvisor(spunoffin2011) eLong(spunoffin2015) Venere.com(defunctin2016) HomeAway(mergedintoVrbo) Headquarters ExpediaBuilding Retrievedfrom"https://en.wikipedia.org/w/index.php?title=Hotwire.com&oldid=1069524953" Categories:ExpediaGroupAmericantravelwebsitesAmericancompaniesestablishedin2000Transportcompaniesestablishedin2000Internetpropertiesestablishedin20002003mergersandacquisitionsOnlinetravelagenciesCompaniesbasedinSanFranciscoHiddencategories:AllarticleswithdeadexternallinksArticleswithdeadexternallinksfromMay2017ArticleswithpermanentlydeadexternallinksArticleswithshortdescriptionShortdescriptionisdifferentfromWikidataAllarticleswithunsourcedstatementsArticleswithunsourcedstatementsfromFebruary2022CommonscategorylinkfromWikidataOfficialwebsitedifferentinWikidataandWikipedia Navigationmenu Personaltools NotloggedinTalkContributionsCreateaccountLogin Namespaces ArticleTalk English expanded collapsed Views ReadEditViewhistory More expanded collapsed Search Navigation MainpageContentsCurrenteventsRandomarticleAboutWikipediaContactusDonate Contribute HelpLearntoeditCommunityportalRecentchangesUploadfile Tools WhatlinkshereRelatedchangesUploadfileSpecialpagesPermanentlinkPageinformationCitethispageWikidataitem Print/export DownloadasPDFPrintableversion Inotherprojects WikimediaCommons Languages עבריתТоҷикӣ Editlinks