New Standard Chartered Logo Revealed - Debut on ...

Liverpool main sponsor Standard Chartered has just released an overhaul of their visual identity that also includes a logo refresh. 8February2021 KitWatch Kits Liverpool PremierLeague Sponsorship StandardChartered 0Comments Share Tweet More Edit NewStandardCharteredLogoRevealed-DebutonLiverpool21-22Kits? Share Tweet More 8February2021 LiverpoolmainsponsorStandardCharteredhasjustreleasedanoverhauloftheirvisualidentitythatalsoincludesalogorefresh. TherebrandingbyLippincottwasmadeofficialjustdaysago. Today,StandardCharteredunveilsitsevolveddigital-firstbrandtotheworld.We'resoproudtohelpdefinethisdynamicbusiness’snextchapterandbringittolifeforitsclientsacrosstheglobe.Congratulationstotheteams!—Lippincott(@lippincottbrand)February4,2021 Liverpool21-22Home,Away,Third&GoalkeeperKitsInfoLeaked NewStandardCharteredLogo2021CheckouttheoldandnewStandardCharteredlogosbelow. ThenewStandardlogokeepsthecolorsandinspirationoftheolddesignbutswapsaroundthetextandtheicon. Likelyinamovetomakeitmoreeasytoberecoloredaswellasworkbetterinsmallerapplications,thedepthandshadingwasremovedfromtheicon. Itdoesn'tstopherearethetextpartofthelogohasalsoundergonechanges.'StandardChartered'iswritteninalllowercaseandinamuchdifferentfont. ItremainstobeseenwhetherthisrelativelylatelogochangeleavesenoughtimeforthenewbrandingtomakeitswayontoLiverpool's2021-22kits.AboveyoucanfindanillustrationofhowthelogowouldlooklikeappliedtothecurrentLiverpoolhomeshirt. Whatdoyouthinkofthebrand-newStandardCharteredlogo?Commentbelow,andcheckoutthe21-22KitOverviewforthelatestleaksandinfo. ShowComments FootyHeadlines Latest